Warner Music Group Expands Global Reach: New Licensing Deal with Audiomack Adds 47 Countries

Warner Music Group Expands Global Reach: New Licensing Deal with Audiomack Adds 47 Countries

By Marcus Bennett

February 5, 2025 at 03:27 AM

Warner Music Group (WMG) has expanded its licensing agreement with Audiomack to include 47 additional countries, building upon their initial 2019 partnership. The expansion now covers key markets including the UK, France, Italy, Germany, the Caribbean, Mexico, Uganda, and Zimbabwe.

This development adds to the existing coverage in regions like the US, Canada, Jamaica, Nigeria, Ghana, Kenya, Tanzania, and South Africa, where users already have access to WMG's catalog through Audiomack.

Warner Music Group and Audiomack logo

Warner Music Group and Audiomack logo

Key Partnership Benefits:

  • Immediate availability of WMG's complete artist catalog in new territories
  • Enhanced music discovery opportunities for emerging talent
  • Broader global reach for WMG artists
  • Increased accessibility to music across diverse markets

Audiomack's Platform Features:

  • 35+ million monthly active users
  • Free unlimited music uploads for artists
  • Curated library from major labels
  • Connect messaging tool for artist-fan engagement
  • Supporters feature for direct fan contributions
  • Currently ranked #1 music streaming app in eight African countries

Allan Coye, EVP, Global Head of Recorded Music Business Development at WMG, emphasized the partnership's focus on music discovery and emerging talent promotion. David Ponte, Audiomack CMO, highlighted the platform's evolution into a truly global streaming service, reinforcing their commitment to making culturally significant music accessible worldwide.

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