UMG & WMG Partner with Realize Music for Revolutionary VR Singing Self-Care App
Realize Music Inc. has partnered with Universal Music Group (UMG) and Warner Music Group (WMG) to launch Realize Music: Sing, a VR self-care singing app launching exclusively on Meta Quest on January 23, 2025.
Stylized owl with "Realize Music" text
The app combines entertainment with wellness through immersive audio-visual experiences designed to reduce stress, promote relaxation, and release endorphins. Users can access over one million songs across all genres, with new music added weekly. The subscription costs $9.99 monthly or $99 annually.
Key Features:
- Dynamic visuals that respond to singing
- Lyric visualization with special effects
- Continuous library updates
- Private, judgment-free singing environment
- Therapeutic vocal exercises
The leadership team includes:
- Mike Wilson (Co-Founder) - Former Devolver Digital producer and mental health advocate
- Mark Roemer (CEO) - 20+ year veteran in gaming, tech, and wellness
- Industry experts from Sony, Meta, Rockstar Games, and Guitar Hero
Future platforms will include Apple, Samsung, Sony PSVR2, mobile, PC/Mac, and Smart TV.
Bryan Stone, UMG's SVP of Business Development, emphasizes their commitment to innovative health and wellness platforms, while WMG's Allan Coye highlights how the partnership creates new opportunities for artists to connect with fans while promoting self-care.
Studies show that 80% of people avoid singing due to fear of judgment, despite its documented health benefits. Realize Music: Sing aims to break this barrier by providing a personal, private space for musical expression and wellness.