50 Cent Files $5M Lawsuit Against Jeweler for Unauthorized Use of Image on Counterfeit Chains
Rapper 50 Cent has filed a $5 million lawsuit against celebrity jeweler TraxNYC for unauthorized use of his likeness and trademark infringement. The lawsuit stems from the jeweler's creation and promotion of knock-off chains using 50 Cent's image without permission.
50 Cent wearing white, publicity photo
TraxNYC owner Maksud Trax Agadjani posted multiple TikTok videos featuring 50 Cent's images and tagged the rapper in captions, suggesting an official association with the jewelry. In one particularly provocative video, Agadjani admitted to copying the rapper's style, stating "We just jocked your style."
Prior to filing the lawsuit, Curtis Jackson (50 Cent) warned the jeweler via social media about the unauthorized use of his likeness. Despite Agadjani's public plea for forgiveness, Jackson maintained his position, emphasizing the seriousness of the unauthorized commercial use of his name and image.
The lawsuit seeks damages of no less than $5 million, with the final amount to be determined at trial. Jackson's representatives have stated that the rapper takes such unauthorized commercial use of his identity very seriously.
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