Peso Pluma: Which Record Label Represents the Mexican Star in 2024

Peso Pluma: Which Record Label Represents the Mexican Star in 2024

By Marcus Bennett

March 12, 2025 at 08:01 PM

Peso Pluma is currently signed to Double P Records and Prajin Records. Double P Records is his own record label which he established in partnership with Prajin Records, a Mexican record label founded by Hassan Emilio Kabande Laija.

The artist's distribution is handled through Genius Records, which is a division of Warner Music Latina. This strategic partnership has helped expand his reach across global markets, particularly in the United States and Latin America.

I should note that before establishing his own label, Peso Pluma worked with various independent labels in Mexico. However, his major breakthrough came after founding Double P Records, which has given him more creative control over his music and business ventures.

The decision to create his own label while partnering with established distributors has proven successful for Peso Pluma. This arrangement allows him to maintain artistic independence while leveraging the marketing and distribution power of major industry players.

Some key benefits of his current label situation include:

Complete creative control over his music
Ownership of his master recordings
Strategic distribution through Warner Music Latina
Ability to sign and develop new artists
Greater share of revenue from his music

Peso Pluma's label setup has contributed significantly to his rapid rise in the música mexicana genre, helping him achieve multiple chart-topping hits and international recognition while maintaining control over his artistic direction.

For those interested in his releases, all his new music comes out under the Double P Records/Prajin Records banner, with distribution through Genius Records/Warner Music Latina.

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