LiveOne Q4 Revenue Drops 6% Following Tesla Deal Adjustment, Sets Sights on B2B Growth

LiveOne Q4 Revenue Drops 6% Following Tesla Deal Adjustment, Sets Sights on B2B Growth

By Marcus Bennett

February 15, 2025 at 01:18 AM

LiveOne reported a 5.8% year-over-year revenue decline to $29.45 million in Q4 2024, following changes to its Tesla Premium Connectivity partnership. The company's membership services dropped 15.2% to $14.29 million, while advertising revenue increased 21.3% to $12.85 million.

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Key Financial Highlights:

  • Total users: 860,000 (450,000 ad-supported)
  • Net loss increased 150% YoY to $5.64 million
  • Direct-billed Premium subscribers up 78%
  • Revised full-year guidance: $112-120 million

The Tesla Deal Changes:

  • Previous arrangement: $3 per Premium Connectivity subscriber ($9.99/month package)
  • New structure: Subsidy ended December 2024
  • Existing users remain "grandfathered" indefinitely
  • LiveOne now available as standalone service in Tesla vehicles

Future Outlook:

  • Company exploring potential price increases
  • Developing new B2B partnerships
  • SoundExchange settlement repayment extended to January 2027
  • CEO Robert Ellin views Tesla relationship as "multibillion-dollar opportunity"

Stock Performance: LVO shares declined 4% to $0.93 following the earnings announcement.

Backstreet Boys wearing white costumes

Backstreet Boys wearing white costumes

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