
Hook Partners with Too Lost to Expand Music Remix Distribution Network

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Hook has announced a strategic partnership with Too Lost, expanding its digital distribution network. This marks Hook's fourth major distribution partnership, following agreements with Fuga/Downtown, Revelator, and Gyrostream. Too Lost brings a network of over 300,000 artists and labels to the collaboration.
Too Lost, which distributes over 7 million songs and handles approximately 150,000 new releases monthly, will make recordings from artists like Teddy Swims, Tommy Richman, Ty Dolla $ign, Justin Bieber, and many others available for legal remixing on Hook's platform.
How Hook's Platform Works:
- Users can legally remix and mash up songs while earning income
- Patent-pending technology offers superior music remixing capabilities
- Attribution mechanism tracks both Sound Recording & Publishing credits
- Artists maintain complete control over how their music can be remixed
- Original rights holders retain all copyrights
- Revenue from remixes is shared with rights holders on a prorata basis
- Off-platform revenue belongs entirely to rights holders
"The music industry faces significant challenges with unlicensed content on social media platforms," says Gaurav Sharma, Hook's Founder & CEO. "Our partnership with Too Lost addresses this by enabling rights holders to maintain control while creating new revenue streams through user-generated content."
The platform's innovative approach comes at a time when AI tools are making music manipulation more accessible, and creator-made remixes are increasingly driving song popularity on social media. Hook's ecosystem ensures that creators, users, and artists can all benefit from short-form content monetization while maintaining legal and ethical standards.
Greg Hirschhorn, Co-Founder & CEO of Too Lost, emphasizes that their AI-powered platform "empowers fans to creatively engage with music while ensuring that artists and rights-holders are properly compensated," opening new avenues for music discovery, expression, and revenue generation for independent artists and record labels.
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